Blog Post 6

I enjoyed how the readings focused heavily on symbols and logos and the major role they play in our lives. The significance of symbols has endured for thousands of years but I do find the usage of symbols and logos interesting in contemporary pop-culture. The readings discuss the excessive bombardment of logos in the time we live in and the pros and cons to that. I do feel there is a risk of people losing the significance of important icons and symbols with so many symbols being produced; icons are so common that we pay little attention to their deeper meanings.

I loved the Superman article talking about how Superman wears a uniform, not a costume. Nearly every American, and many people around the world recognize the “S” symbol across Superman’s chest. There is a reason that the character of Superman has endured so long, but I fear people are losing the meaning of the “S” symbol, which represents his character. The character of Superman has always embodied the attributes of the ideal man, someone that can inspire us to become better human beings. It is interesting that his character helped to lift the hopes of Americans during difficult times such as the Great Depression, the Cold War, Vietnam, etc. I find it interesting that the popularity of Superman’s character has decreased in recent years. I have always been a fan of his character, and when I discuss Superman with others, a common response I hear is that he’s not interesting because he is too powerful. Rarely will I hear people discuss the deeper importance of the ideals of his character – Someone who is the ultimate immigrant, choosing to serve others selflessly. I find a character like that very fascinating, primarily because of his values and his motives for doing the right thing. With the onslaught of many superhero films (all of them with their own unique logos) focusing on vengeance and action, it makes me wonder if the significance of the “S” symbol is diminishing.

Now that I have exposed my nerdy side, there are many positive sides to the symbols that have become universal in pop-culture. As a creator, if these symbols are utilized, it can be a way to connect the audience with the material.